Digital Marketing Agency
Digital Marketing Agency
YouTube
Video Optimization: Here’s What You Need to Know
Did you know that YouTube is now the world’s second
largest search engine?
It’s not just a place to hold your videos,
although many brands still treat YouTube that way. In a sense, your YouTube
videos are to YouTube what your website is to Google – they are your web
presence on a massive search engine. It’s how people find you.
Just like your website needs to be optimized so that it shows up as high
as possible in Google’s rankings, your YouTube videos – and channel – should be
optimized, too. Here’s everything you need to know to make your videos easier
to find. For more support or information you can follow Digital Marketing Agency
Start with your video titles.
Not surprisingly, your video title is one of
the most important keys to helping people find you on YouTube.
Titles should include keywords, but also be
short, clear, and closely related to what’s actually in the video. People tend
to click away quickly if a video doesn’t live up to its title, and there are
literally billions of other videos they can watch instead of yours. So do your
best to keep them with you by carefully choosing your titles.
In addition, titles with exact keyword matches
tend to do slightly better in YouTube’s rankings. Here’s a graph from Backlinko
that illustrates the relationship between keyword-rich titles and YouTube
search rankings. With the help of Digital Marketing Agency you can solve the issue.
Tag your videos.
You know that sidebar with “Suggested Videos”
that pops up any time you are watching a video on YouTube? That sidebar can be
a huge source of clicks for your
brand videos, so you want to make sure you make it easy for YouTube
to figure out what kind of content it should associate you with.
For more support or information you can go
through Digital Marketing Agency
Dial at-+91-991-095-7757
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